The Essential Principles For A Successful Marketing Career

The Growth Leadership Show - Ep #6

Happy Friday!

This week we are back with another podcast episode. More on that below.

But first! May I present…

…our very first

🥁 🥁 🥁

LIVE Webinar:

Video Marketing for B2B SaaS
w/ Phil Nottingham (ex-Wistia)

When is it happening you ask?

This coming Tuesday, May 4th at 6pm CEST!

Sign up now👇

Signup for LIVE-Webinar

Since we are recording these sessions for the podcast anyway, I thought why not try out a live-format where you can ask questions at the end.

I would love for you to join us next Tuesday.

We’ll try it out together and see how it goes!

But now, without further ado…


...Today's Podcast Episode with

David Arnoux, Co-Founder and Head of Growth at GrowthTribe

🍔 My Main Takeaways From This Episode

  • It is possible to create major mindset shifts in your company from the bottom up. And mindset shifts are a prerequisite for genuine change and transformation.

  • An obsessive focus on short-term goals will hurt you, your team and the organization you work for. If there is no motivating long-term vision to work towards, it becomes an aimless grind which prohibits creative breakthroughs.

  • It’s vital to institutionalize check-ins with other departments in your company. Product, Sales and Customer Support are your friends. You can help them help you do a better a job and reach your joint goals more effectively.


🎙️ The Essential Principles For A Successful Marketing Career

About the Guest

🤙 Street Cred: Co-Founder and Head of Growth at GrowthTribe, Europe's first Academy focused on growth marketing.

👋 Follow David: LinkedIn | Website

The Episode in Its Full Glory ✨


🧰 Show Notes:

In this episode, you'll learn more about:

  • How Your Product Reflects the Way You See the World

  • The Meta Skills of Successful Growth Leaders

  • Mental Models for First Principle Thinking

  • How to Better Understand What’s Happening in Other Departments

  • Why Everyone is Just Winging It

  • Moving Away From Short-Term Goals

  • The Productivity Pyramid

  • How You Can Change the Mindset of a Whole Company

  • How to Stay Curious and a Lifelong Learner

  • Employee Retention, and why it might not be that important

  • Recommended Resources for Growing Your Marketing Career


Enjoy your well-earned weekend 🏡

See you next week,

Sandro